Safeguarding Information
S4 · Intervention 5 of 6

Safeguarding Information.

Pre-bunking, debunking, and AI-powered disinformation detection.

S5
Of 6 pillars
4
Active projects
4
Concrete deliverables
0
Featured initiatives
The challenge we’re fixing
Disinformation, weak verification, and legal risk threaten the integrity of public information.
Our approach

How Safeguarding works.

Fact-checking, source verification, digital safety, and conflict-sensitive reporting — embedded in every apprenticeship cohort, plus AI-assisted tooling for newsroom-scale verification. The system is only as strong as the information flowing through it.

Safeguarding Information
Why now

Public trust in truth, facts, and institutions is eroding — a foundational threat to democracy and to every meaningful human endeavour. We are building a media-literate public resilient enough to fight disinformation and SEEK FACTS on their OWN.

Leading assumption

Disinformation travels fast. The only way to fight it is to have a public that is ahead of it. Therefore, people need a HEAD START — they fall in love with facts, become resilient, build the capacity to fact-check, become literate enough to predict disinformation, and stay aware of their trusted information sources.

Our solution

A three-track response: Pre-bunking via the Love Facts Campaign, Debunking via fact-checking trainings, and Innovation via Media and Information Literacy programming.

Inside this intervention

How we deliver it.

Pre-bunking

Love Facts Campaign — a creative, humorous pro-bunking movement that builds public appetite for facts before disinformation takes hold.

Debunking

Fact-checking trainings for journalists, partner newsrooms, and civic actors.

Innovations

Media and Information Literacy curricula and tools deployed across schools, universities, and community spaces.

Voices from the cohort

Why Safeguarding works.

Safeguarding sharpened the way our newsroom thinks about its craft. The cohort kept us honest, and the mentorship built lasting habits.
EN
Esther Nakirya
Reporter · Cohort 2024
What MCI gets right with Safeguarding is treating fundamentals as a system — not a one-off workshop. That's why it sticks.
DB
Dr. Brian Semujju
Media Scholar · Partner
Funders see Safeguarding graduates produce credible journalism within months. That's the bar.
SA
Sarah Akello
Programme Officer · DGF Uganda
I came in unsure I belonged in a newsroom. Safeguarding gave me the tools, networks, and confidence to lead my own.
JM
Joel Mugisha
Founder · Alumnus, 2025
Questions answered

Frequently asked questions.

  • Pre-bunking, debunking, and AI-powered disinformation detection. We accept journalists, students, and newsroom leaders who fit this profile and are ready to commit to a full cohort cycle.

Support Safeguarding

Help us scale safeguarding information.

Pre-bunking, debunking, and AI-powered disinformation detection.